Velocity of a Cannon

So I happened to look over the last post about Star Wars and thought "Why does it concern me at all how they handle the Star Wars narrative?"

I'm still thinking about that, but, in the meantime, it seems clear that the *velocity* of changes to what serves as a unifying narrative is more compressed. I'd venture that back when it was fables and campfire tales the scope or rate at which any novelty could be replicated was, compared to current times, quite limited.

Given this, knowing or not knowing the forms or particulars of a narrative could be relied on to indicate many things - shared culture, where one has been geographically, demographically, etc. Apparently such understandings are less reliable indicators currently - spoofing deliberately or inadvertently, and rigorous analysis are much more practical now than in the past.

Star Wars is an interesting specimen because Star Wars represents a significant chunk of attention. Many, many "eyeballs" are focused on it, and brain lobes are dedicated (in a fractional and operative sense) to it's consideration. No small amount of money is associated with it's success or failure in commercial terms. If nothing else we'll all be personally firing synapses in an effort to parse the aphorisms cultivated by this narrative.

This hints at why "how a *franchise* is handled" is any concern of mine, or anyone else.

Comments encouraged.